Creating Global Access to Advanced Health Care Professional Training and Education

  • Richard Hodgins, Intuition Publishing,
  • Alex Long (Alcon)

Life sciences companies, particularly medical device, benefit from offering their customers and their staff training resources. In addition to required clinical training on newly purchased equipment, medical device customers are hungry for education that enables their practices to improve patient outcomes and retain qualified staff.

The continual challenge is being able to offer customer training in an economical model, since non-promotional training historically has had limited reach due to budget and staffing constraints.

Alcon, a medical device company and the world’s leader in eye care, desired to collect the numerous global training resources being created around the world and offer them back to the globe on a single platform in multiple languages. The site was launched as AlconExperienceAcademy.com.

Hear how Alcon was able to leverage existing assets and smaller, recorded training sessions on a global cloud platform, accessible 24/7 and in a growing number of languages, all managed with a very small staff, with growth in registration month over month since launch.

  • Date:Wednesday, June 5
  • Time:4:00 PM - 5:00 PM
  • Room:Ft. Worth 6-7
  • Location:Ft. Worth 6-7
  • Session Type:Case Study
  • Session Level: Intermediate
  • Session Length: 60 Minute Workshop
  • Learning Objective 1: How to generate content economically to create a volume of engaging materials for your customers
  • Learning Objective 2: Strategies for successful management of a global rollout and maintenance on a limited staff
  • Learning Objective 3: Winning tips for managing multi-language material on a global scale
Speakers
Richard Hodgins
Intuition Publishing
Alex Long (Alcon)
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